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Aliada’s job platform for Mexico’s domestic workers attracts new financing



The tech startup launched in 2015 to connect households and businesses with professional cleaners and improve working conditions for Mexico’s domestic workers.

Aliada offers workers using its site above-market wages and access to financial services, a first for many of them. It also allocates 5% of profits to an education fund for workers’ children.

The undisclosed funding round was led by Mexican impact investor Promotora Social Mexico, with participation from VARIV Capital, Capital Invent, Dila Capital, and Gentera Group.

Aliada’s Rodolfo Corcuera says more than 2,000 workers have used the service, tripling their average income.

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