ImpactAlpha, June 19 – Austin-based Aunt Bertha launched in 2010 to help individuals in need identify of social, health or community services. The B Corp has since developed a database that covers every U.S. zipcode and has expanded into enterprise services for healthcare, education, housing providers and community organizations. It has raised $16 million in Series C funding.
Aunt Bertha’s core product is an open, searchable database of social programs, with at least 700 programs in each county. Its platform is designed to allow “people to help themselves” and it is free to search anonymously.
The database is also entirely built by a team of people. “It would be far easier and cheaper for us to only rely on technology like some of our competitors are doing,” but the human team yielded a better quality database and serves as “next generation talent” for the organization, Aunt Bertha’s website says.
Aunt Bertha also works with more than 175 service providers to improve coordination of social services and referrals. “Rapid adoption has coincided with rising awareness of the social determinants of health as a key driver to lowering costs for healthcare organizations shifting to value-based care models,” the company wrote in a statement.
Healthcare-focused investment firm Noro-Moseley Partners led Aunt Bertha’s funding round. Digitalis Ventures, Techstars Ventures, Techstars Impact, Capital Factory also participated.