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Lightful raises £4 million to help social enterprises market their impact

Lightful is a social media and marketing company for charities and social enterprises.

“We remember a time where social media mobilised people to come together and be a force for good,” a Lightful post in The Guardian says. “We want that time back.”

The company helps social organizations manage their social media accounts, offers a “story-builder” tool and provides analytics. The tech company launched in 2015 and has registered 1,800 accounts.

Lightful’s Series A funding ($5.5 million) was backed by Pink Floyd’s drummer Nick Mason and race car champion Dario Franchitti.

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