Impact Management | January 13, 2022

60 Decibels raises $8.8 million to measure stakeholder impact at the source

Dennis Price
ImpactAlpha Editor

Dennis Price

ImpactAlpha, Jan 13 – 60 Decibels deploys more than 800 researchers in 67 countries to collect data directly from customers and suppliers. U.K. tech investor FPE Capital backed the Acumen spin off to meet the growing demand for transparency and comparability of social impact data.

60 Decibels works with corporations like Visa, SAP, Unilever and Primark, as well as companies in the portfolios of impact investors such as CDC Group, Ceniarth, Omidyar Network, Omnivore, Generation Investment Management and Soros Economic Development Fund. The firm last year closed more than $10 million in new sales. 

Ground up

60 Decibels’ ‘lean data’ approach of mobile, voice-based customer data collection and benchmarking has helped distinguish the firm as markets wake up to the value of getting data directly from beneficiaries.

“Whether it’s in coffee supply chains or the people that 60 Decibels is working for today, increased levels of transparency visible to end-consumers is a macro trend,” CEO Sasha Dichter told ImpactAlpha.