Dealflow | December 3, 2020

GoSite raises $40 million to digitize U.S. small businesses

Roodgally Senatus
ImpactAlpha Editor

Roodgally Senatus

ImpactAlpha, December 3 — The pandemic has forced traditional brick-and-mortar small businesses to lean into e-commerce to survive. San Diego-based GoSite helps small business owners set up websites and manage online transactions.

GoSite’s $40 million Series B round was led by Left Lane Capital, with participation from Longley Capital, Cove Fund, Stage 2, Ankona Capital and Serra Ventures.

Global trend

Tech startups in Africa addressing the small business sector’s digital inclusion needs are thriving (see, African tech startups are peddling pandemic resilience), while Indonesia’s SIRCLO, Colombia’s TUL, Brazil’s Celcoin and Pakistan’s Tajir all raised capital during COVID to provide digital upgrades for micro- and small businesses.