About the fund
Established in 2019, the fund was created to meet the needs of an underserved segment of the UK housing market while generating a long-term, inflation-aligned return for its investors — with a strategy centred on developing and operating purpose-built, build-to-rent housing in city, town, and suburban locations for low-to-middle income households, with community-building being a key focus. The fund aims to deliver homes that are broadly affordable to local median income households, then seeks to deliver further additionality by voluntarily creating discounted market rent homes based on its proprietary 'FlexRent' policy — a unique rent policy that increases the provision of discounted market rent homes without the use of public grant. The fund addresses a structural gap in the UK private rented sector: while build-to-rent development has grown significantly, it has historically focused on above-average income households, leaving low-to-middle income renters — unable to access social housing or afford homeownership — without high-quality, secure, and affordable options.
Better Society Capital
