The Bogota-based company raised $330,000 in a seed round, with funding from Mercy Corps’ Social Venture Fund and Yunus Social Business.
Agruppa launched last year to connect small farms to local retail shops in low-income parts of Bogota, where nearly half of mom-and-pop shop owners live below the poverty line.
Its mobile platform coordinates between produce suppliers and buyers to reduce costs of produce by up to 45% and save small retailers up to $1,500 per year.
Starting with a 20-store pilot, Agruppa has expanded to more than 400 shops.
The startup is looking to raise $200,000 more in July and hopes to scale its business to 5,500 shops and several thousand farmers in the next four years.