ImpactAlpha, August 31 — Long before sustainability became a buzzword, San Francisco-based Coyuchi was selling high-end organic cotton sheets, bath towels and other textiles to eco-conscious consumers.
Over three decades, the company has grown revenues to $33 million and its fan base to more than 200,000 customers.
Coyuchi is looking to tap that network via a $15 million “Regulation A” crowdfunding offering (for context, see “Startups raise ‘community rounds,’ turning customers and fans into investors.”). The offering “allows us to engage our already highly loyal customer base in a deeper, transparent way,” said Coyuchi CEO Eileen Mockus.
Coyuchi purchases from 400 smallholder farms in India, which receive fair trade premiums. Everyday investors can buy Coyuchi shares for a minimum of $450, and receive perks as well as equity.
The company has raised $20 million in venture capital.