Corporate sustainability initiatives have exceptionally low success rates.
New research from Bain & Company found that of 300 companies pushing for sustainability shifts internally, only two percent achieve or exceed the goals they set out to.
The question is how hard they really tried.
Among the reasons the initiatives failed: lack of allocated resources or accountability, competing business priorities, and insufficient employee incentives.
The Aspen Institute’s First Movers fellowship is helping corporate sustainability managers and executives become more effective change agents.
Photo credit: Shutterstock
